Stone Brewing Co. out of Escondido, CA was one of the first leaders in craft beer. Their identity was highly specific and their brand guidelines have always been consistent and integrated into everything that they do.
We essentially became the special projects division, working with the artists and design leads at the brewery HQ, and created some unique and one-off projects for various parts of the company. Projects range from apparel, sales materials, custom glassware, accessories, and interior styling for taproom locations in downtown San Diego, all while maintaining the brand integrity across all applications.